Webinar Funnel
Fill your webinar. Convert the attendees who matter.
Most webinars have three problems: low show-up rates, no way to identify who is genuinely interested versus who registered out of curiosity, and a follow-up process that depends on staff sending individual messages. We build the complete webinar funnel — registration pages, automated reminder sequences, attendance tracking, engagement scoring, and personalised post-webinar follow-up that converts the people most likely to buy.
2.4×
increase in average webinar show-up rate
3.1×
more post-webinar conversions vs. manual follow-up
67%
of follow-up fully automated, no manual steps
AI Sales Engine
Autonomous Lead Qualification
How Webinar Funnel Automation Works
From registration to webinar attendance, engagement, offer, and automated follow-up — every step works together.
01
Traffic
Visitors arrive
02
Registration
Attendee captured
03
Reminders
Attendance increased
04
Webinar
Engagement tracked
05
Conversion
Follow-up triggered
Watch the AI automate this workflow in real time
The problems we solve
- 01
Registration volume doesn't translate to actual attendance — show-up rates below 30%
- 02
No way to identify which attendees are genuinely interested versus casual registrants
- 03
Post-webinar follow-up relies on manual outreach, which is slow and inconsistent
- 04
No system to capture and re-engage registrants who signed up but didn't attend
- 05
Offer conversion low because the same message goes to everyone regardless of engagement
What we deliver
Registration funnel
Conversion-optimised registration page with automated WhatsApp and email confirmation, and calendar invite — so every registrant is properly onboarded into the reminder sequence.
Multi-touch reminder sequences
Automated reminders across WhatsApp and email at 24 hours, 1 hour, and 15 minutes before the webinar — designed to maximise attendance without any manual effort.
Attendance and engagement tracking
Know who attended, for how long, and which sections they engaged with — giving you a real signal of who is genuinely interested in your offer.
Personalised post-webinar follow-up
Different follow-up sequences for attendees versus no-shows, and different offer sequences based on engagement score — so your most interested prospects get the right message first.
Replay and re-engagement automation
Automated replay delivery to no-shows, with a separate follow-up sequence to capture late conversions from people who watch the recording.
How Webinar Funnel works
Registration and confirmation
Visitors land on the registration page, sign up, and immediately receive a WhatsApp and email confirmation with the webinar link and a calendar invite.
Pre-webinar reminder sequence
Automated reminders at 24 hours, 1 hour, and 15 minutes before the session keep the webinar top of mind — significantly improving show-up rate without any manual effort.
Live attendance tracking
The system tracks who joined, when they joined, how long they stayed, and which sections they engaged with — building an engagement score per attendee.
Post-webinar offer delivery
Immediately after the webinar, each attendee receives a personalised message based on their engagement level — with the relevant offer and clear next steps.
No-show re-engagement
Registrants who didn't attend receive the replay automatically, entering a separate, shorter follow-up sequence to capture late conversions.
Business outcomes
- ✓
Designed to help increase webinar show-up rates through structured multi-touch reminder sequences via WhatsApp and email
- ✓
Can identify high-intent attendees based on engagement patterns — so sales conversations start with the right people
- ✓
Typical post-webinar follow-up workflow runs fully automatically within 48 hours of session ending
- ✓
Replay delivery and re-engagement automation captures conversions from no-shows who engage with the recording
- ✓
Single unified registration and CRM system means attendee data is captured and usable for future campaigns
Who this is for
- →
Business coaches and course creators using webinars as their primary conversion mechanism
- →
SaaS companies hosting product demo or customer onboarding webinars
- →
Consultants and service providers running educational webinars to generate qualified leads
- →
Online educators with recurring live webinars who need consistent attendance without manual reminders
Frequently asked questions
How does webinar funnel automation increase show-up rates?
The main driver of low show-up rates is the gap between registration and the webinar date — people register and forget. Our automated reminder sequence sends personalised reminders via WhatsApp and email at 24 hours, 1 hour, and 15 minutes before the webinar. WhatsApp reminders have significantly higher open and read rates than email alone. This multi-touch approach is designed to keep the webinar top of mind without any manual effort.
Can the system tell the difference between serious attendees and casual registrants?
Yes. We build an engagement scoring model based on attendance data — did they attend, how long did they stay, did they stay for the offer section. This score determines which follow-up sequence each person enters. High-engagement attendees receive the primary conversion sequence; lower-engagement attendees receive a softer nurture path.
What happens to people who registered but didn't attend?
No-shows receive the webinar replay automatically — usually within an hour of the session ending. They enter a separate, shorter re-engagement sequence that acknowledges they missed the live session and invites them to watch the replay. A percentage of no-shows convert after watching the replay, and without this automation those conversions are typically lost.
Which platforms does the webinar funnel work with?
We build registration funnels that connect to Zoom, Google Meet, or any webinar platform that can provide attendee data. For follow-up, we use WhatsApp Business API and email. We integrate with your existing CRM or build a dedicated pipeline for the webinar campaign.
How long does it take to set up the webinar funnel?
A complete webinar funnel — registration page, confirmation sequence, reminder sequences, attendance tracking, and post-webinar follow-up — is typically live in 2–3 weeks. For an upcoming webinar with a tight deadline, we can prioritise the registration and reminder setup first and add the post-webinar automation in parallel.
Can this work for recurring webinars or evergreen webinar funnels?
Yes. For recurring live webinars, we set up the automation once and it runs every time. For evergreen webinars — where the same recorded session runs as a self-paced sequence — we build a flow with a fixed follow-up timeline. Both models are available depending on your format.
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We'll start with a free audit of your current setup and show you exactly what this system would look like — and what it would return — for your specific situation.